Rare Design is a design agency based in Hattiesburg, Mississippi, with a strong focus on sports branding. For this project, they asked me to document their creative process from early sketches to final execution.

The teams featured were the Majesticks, Korean Golf Club, and the Southern Guards. I used natural lighting throughout the shoot to keep the process honest and unobstructed, focusing on how the team collaborates and brings clarity to each client’s identity. The final coverage highlights Rare’s ability to guide teams from concept to a finished brand that feels intentional and true to who they are.